AI content and authenticity statistics 2026

• 81.2%

  of 5,000 public long-form LinkedIn posts sampled in July 2026 were classified as likely AI-generated, up from roughly half in late 2024

  Originality.ai, July 2026Copy citationEmbed

• 94%

  of B2B buyers used large language models during their buying process

  6sense, November 2025Copy citationEmbed

• 67%

  want future business leaders who speak directly without editing, against 33% who prefer words reviewed and edited by staff

  Edelman Trust Barometer CEO Insights, April 2026Copy citationEmbed

• 37%

  name the growing use of generative AI platforms as a key shaper of their trust over the past five years

  Edelman, January 2026Copy citationEmbed

• 81%

  of marketing leaders say authentic voices matter more than ever

  Mediaweek reporting LinkedIn, September 2025Copy citationEmbed

These figures come from Founder-Led Marketing Statistics 2026: Trust and Buyer Data, which puts them in context.