GEO Agency Pricing 2027: What AEO Services Really Cost

Across 10 providers that publish a monthly GEO or AEO retainer in US dollars on their own website, the median entry price is about $2,300 a month, and published entry prices run from $590 to $5,000 a month. One-time AI visibility audits run from $99 to $4,497 in this sample, and AI visibility tracking tools cost $29 to $489 a month. Enterprise programs are quoted, and start at $10,000 a month or more where they are published.

Every price below was read on the provider's own page on 13 November 2026, so you can use it to set a 2027 budget now and check it again in January. I will refresh this page in January 2027.

A disclosure before the numbers: I do AEO and GEO work for B2B companies myself (how I approach it). I left myself out of the data, and nothing here is a quote from me.

#Why are B2B companies budgeting for GEO in 2027?

Because buyers now research vendors in AI assistants before they talk to sales. Gartner found 45% of B2B buyers used generative AI in a recent purchase, G2 found 82% of software buyers sourced recommendations from an AI chatbot, and Pew measured clicks on links falling to 8% of visits when a Google AI summary appears.

The budget line exists because the research step moved. Four data points from primary sources:

• Gartner (press release, 20 May 2026): in a survey of 645 B2B buyers fielded August to September 2025, about 45% said they used generative AI in a recent purchase, mainly to research vendors and products. The same survey found 69% prefer to validate AI-generated insights with sales reps. (Gartner)
• G2 2026 Buyer Behavior Report (22 July 2026): "Eighty-two percent of buyers sourced software recommendations from an AI chatbot in the last 24 months," based on more than 1,000 B2B software buyers. AI chatbots shaped the shortlist for 37% of buyers, just behind review sites at 38%. (G2)
• 6sense 2025 Buyer Experience Report (12 November 2025): across more than 4,000 buyers, 94% used large language models to summarize reviews or analyze data during their purchase. (Business Wire)
• Pew Research Center (22 July 2025): in browsing data from 900 US adults and 68,879 Google searches in March 2025, users clicked a traditional result in 8% of visits when an AI summary appeared, against 15% when none appeared. (Pew Research Center)

I have collected more of this evidence in B2B buyers ask AI before sales. The short version for budgeting: if your buyer asks an assistant for a shortlist and your company is not named, no amount of classic ranking fixes that conversation. That is what GEO and AEO retainers are selling. If the two terms confuse you, GEO vs AEO covers the difference; for pricing they are sold as the same service.

#How much does a GEO agency cost per month?

The median published entry retainer is about $2,300 a month across 10 providers, with a range of $590 to $5,000. Productized content plans sit at the low end, from $590. Boutique and large agencies cluster between $3,000 and $5,000 a month for their first monthly tier.

These are the monthly entry tiers, the first price a buyer sees, as each provider publishes them:

Provider	Entry monthly offer	Published price	What the page says you get
aeogeo.services	Starter	$590/month	3 GEO-optimised articles; no long-term contract
aeogeoservices.agency	Monthly retainer	Starting at $590/month	Retainer after its audits (scope not itemised on the audit page)
eSEOspace	Essential (SEO, GEO and AEO)	$750/mo	Up to 5 implementation hours a month
VisibilityStack	Agentic Platform (Expert Guided)	$800/mo	Platform plus expert guidance; stated in its own pricing article
AEO Engine	Growth	$1,597/month	30 SEO/AEO articles, 3 to 5 backlinks, tracking for up to 150 AI prompts, month-to-month
WebFX	AI Search Optimization and GEO Services	Starting at $3,000/month	Not itemised in the article
The Digital Elevator	AI Visibility Mentions	From $3,495/mo	Brand mentions and placements; Managed AEO/SEO is from $5,000/mo
Gigabit	Ascent GEO program	From $4,000 a month over 12 months	Fee rises with the number of buying queries and rebuild scope
Tenten	Content Engine + Tracking	From $4,999/mo	Monthly GEO content and tracking; month-to-month with a 90-day proof period
Lean Labs	AEO Authority Build	From $5,000/month	Off-site work: expert articles, authority listings, outreach

Sorted, the 10 entry prices are $590, $590, $750, $800, $1,597, $3,000, $3,495, $4,000, $4,999 and $5,000. With an even count, the median is the average of the two middle values, $1,597 and $3,000, which is about $2,300. That is close to an independent count: Paradigm Media Networks read the published prices of 22 agencies on 10 November 2026 and found a median entry price of $2,045 a month across 12 standalone USD retainers, with a middle half of $574 to $4,200. (Paradigm Media Networks)

What the spread means. The cheapest plans are content subscriptions: a fixed number of articles a month, written for AI answers. At $1,500 to $3,000 you start to see tracked prompts, backlinks and brand mentions in the scope. From about $4,000, the published plans add a strategist, off-site authority work and a proof period. The price is mostly a function of how much work happens off your own site, because third-party mentions are slower and more expensive to earn than pages you publish.

Higher tiers, where published. AEO Engine's Scale plan is $2,997 a month for 60 articles, 6 to 10 backlinks and up to 300 tracked prompts, and its Enterprise tier is "from $10,000/month." Ecosire's Enterprise plan is $14,999 a month. Lean Labs, Tenten and The Digital Elevator quote their top tiers individually.

#What does a one-time GEO audit cost?

Published one-time audits range from $99 to $4,497 in this sample, with a median of about $1,025 across four providers. Cheap audits test 10 to 30 prompts; the $4,497 audit covers 50 pages, a 90-day citation calendar and a schema spec. Surveys put audits at $1,500 to $12,000.

An audit is the cheapest way to find out whether you need a retainer. Here is what the published ones include:

Provider	Audit	Price	Scope stated on the page
aeogeoservices.agency	Starter Audit	$99 one-time	10 custom prompts, 3 engines (ChatGPT, Perplexity, Google AI Overviews), gap report, 3 business days
aeogeoservices.agency	Pro Audit	$290 one-time	30 prompts, 5 engines (adds Gemini and Microsoft Copilot), entity and schema walkthrough, video
Colorado Web Impressions	AI Visibility Audit	$750 one-time	25+ live prompts across ChatGPT, Perplexity, Gemini and Google AI Overviews, citation gap report, 90-day roadmap, 60-minute walkthrough
Colorado Web Impressions	Coach + Audit	$1,850 for 90 days	The audit plus three monthly strategy calls and a quarterly re-audit
Tenten	GEO Audit	From $1,299	30-day project, quoted by market size and query volume, fee credited to a later plan
Resultant AI	Audit + Distribution Plan	$4,497 flat	50-page audit, 10 priority pages rewritten as templates, 90-day calendar over 30+ external surfaces, schema spec, 14 business days; implementation from $3,500
Lean Labs	AEO Launchpad	From $12,000 one-time	Not an audit: an on-site build with an answer hub, schema and entity markup, solution pages

Taking one entry audit per provider ($99, $750, $1,299 and $4,497), the median is about $1,025. First Page Sage's survey, which includes proposals and signed contracts as well as published prices, puts one-time audits at "$1,500 to $12,000." (First Page Sage)

The gap between $99 and $4,497 is mostly prompts and pages. Ten prompts tell you whether you appear at all. Fifty pages and a distribution calendar tell you what to change and where to earn mentions. For a B2B company with a real shortlist problem, a 10-prompt test is a starting check, not a plan. You can run a comparable first check yourself with the free AI visibility check before paying anyone.

#What do the GEO pricing surveys say?

Six vendor-written surveys and guides put GEO agency fees between $1,500 and $60,000 a month and more. The low, narrow estimates count published entry prices. The high, wide ones include proposals, contracts and enterprise programs. All six come from companies that sell GEO or related software.

Publisher (date)	Who they are	Range they state
Paradigm Media Networks (9 Nov 2026, updated 10 Nov)	Agency; 22 agencies' published prices	$349 to $10,000 a month; median entry $2,045
First Page Sage (7 Oct 2026, Evan Bailyn)	Agency; 1,146 quotes from 214 agencies plus a survey of 362 marketing leaders	Starter $1,800 to $4,200; Growth $4,500 to $11,000; Advanced $11,000 to $22,000; Enterprise $22,000 to $60,000+ a month
WebFX (15 Oct 2026, Abby Fields)	Agency	Agency services $1,500 to $50,000+ a month; DIY tools $10 to $1,000+ a month
Nutshell (17 Apr 2026, updated 28 Sep 2026)	CRM vendor	$1,500 to $50,000 a month; small business $1,500 to $5,000; mid-size $5,000 to $25,000; enterprise $25,000 to $50,000
VisibilityStack (30 Jul 2026, updated 7 Aug, Ameet Mehta)	GEO platform	"Most B2B brands serious about GEO spend $5,000-$12,000 per month"; entry $3,000 to $5,000
The Digital Elevator (2 Apr 2026, updated 21 Oct, Kenneth Faveron)	Agency	Mid-market $2,000 to $10,000 a month; enterprise $10,000 to $30,000+

Sources: Paradigm Media Networks, First Page Sage, WebFX, Nutshell, VisibilityStack, The Digital Elevator.

How to read them. Published entry prices understate what most B2B teams end up signing, because agencies list their smallest package and sell up after a call. Contract-based numbers overstate what a smaller company needs, because they include enterprise programs. For a B2B company between seed and Series B, the overlap of these sources is roughly $2,000 to $12,000 a month, with the low end buying content and the high end buying off-site authority work. Treat that overlap as my reading of six vendor sources, not as a measured figure.

Hourly rates, where stated: 1Digital Agency charges $185 an hour for out-of-scope and custom work. First Page Sage puts hourly GEO consulting at $125 to $325, and Nutshell at $50 to $300.

#Is GEO sold separately from SEO?

Often not. 1Digital Agency says AEO and GEO "are not sold here as a separate product" and runs them inside SEO retainers from $1,499 a month for national work. Ecosire sells AEO as a $1,997 a month add-on. eSEOspace bundles SEO, GEO and AEO in one plan from $750 a month.

This matters for budgeting because you may already be paying for part of it. Three patterns show up in the published pages:

1. Bundled into SEO. 1Digital Agency runs AI visibility work (schema, llms.txt, crawler access, answer-first content) inside its SEO ladders: $1,499 to $5,999 a month for national campaigns. (1Digital Agency)
2. An add-on. Ecosire lists "AEO Optimization" at $1,997 a month on top of SEO plans that run $1,499, $4,999 and $14,999 a month, with 15% off for an annual commitment. (Ecosire)
3. A combined plan by hours. eSEOspace sells "SEO, GEO & AEO" plans at $750, $1,200, $2,500, $3,000 and $4,000 a month, for 5, 10, 20, 25 and 30 implementation hours. That works out to $150, $120, $125, $120 and about $133 an hour (my arithmetic). (eSEOspace)

If you already have an SEO agency, ask what share of the current retainer goes to AI answer work before you hire a second firm. If the answer is "none," compare a dedicated GEO retainer against adding scope to the existing one. The agency vs consultant vs tool guide walks through that choice by company stage.

#How much do AI visibility tracking tools cost?

Trackers cost far less than agencies: Otterly.AI is $29, $189 or $489 a month for 15, 100 or 400 prompts, and the Semrush AI Visibility Toolkit is $99 a month for 25 prompts. WebFX lists its OmniSEO platform at $45 to $899+ a month. Tools measure; they do not do the work.

Tool	Monthly price (monthly billing)	Tracked prompts
Otterly.AI Lite	$29/month	15
Otterly.AI Standard	$189/month	100
Otterly.AI Premium	$489/month	400
Semrush AI Visibility Toolkit	$99 per month	25 (1 project)
WebFX OmniSEO	$45 to $899+ per month	Not stated in the article

Sources: Otterly.AI pricing, Semrush knowledge base, WebFX. Otterly also shows lower annual prices with 15% off.

My sister site Klype has a fuller AI visibility tool pricing comparison for 2027, checked on vendor pages on 12 November 2026.

A tool is enough when your question is "are we named, and is that changing?" It is not enough when the answer is "no, and we do not know why." Then someone has to write the pages, earn the mentions and fix the structured data, and that is what the retainer pays for.

#How should a B2B company budget for GEO in 2027?

Start with a measured baseline, then buy the smallest scope that addresses the gap. A practical 2027 sequence: a tracker or one-time audit in Q1, a 90-day retainer test from about $2,300 a month if the gap is real, and a renewal decision based on prompts where you are now named.

A sequence that keeps spend tied to evidence:

1. Baseline first (January). Pick 20 to 50 prompts your buyers actually type, such as "best [category] for [buyer]" and "[you] vs [competitor]." Track them with a tool from $29 to $99 a month, or buy one audit. Published audits in this sample start at $99 and the median is about $1,025.
2. Decide what kind of gap you have. If assistants cannot read your site, that is a technical fix and often a one-off project. If they read it but cite competitors, you need content that answers buyer questions. If they cite review sites, Reddit and media, you need off-site mentions, which is the expensive part. The Perplexity and AI Overviews citation guide covers what each engine tends to cite.
3. Run a 90-day test. Several providers in the sample are month-to-month (AEO Engine, Tenten, aeogeo.services). Tenten states a 90-day proof period. Gigabit's program runs 12 months. Ask for month-to-month or a short initial term before you commit for a year.
4. Buy scope in countable units. Compare offers by articles a month, tracked prompts, mentions or backlinks, and hours. At AEO Engine's published Growth plan, $1,597 buys 30 articles and 150 tracked prompts. At eSEOspace, $1,200 buys 10 hours. Those are different products at similar prices.
5. Renew on named prompts, not traffic. The useful measure is how many of your tracked prompts now name you, and in what position. Pew's data shows why traffic alone can mislead: when an AI summary appears, clicks to links fall from 15% to 8% of visits.

Questions to ask before signing. Which prompts will you track, and can I add my own? How many third-party mentions do you aim for per month, and on which kinds of sites? What happens in month four if nothing has moved? Who writes the content, and does a person who knows my category review it? Any agency that cannot answer these in units is selling hope.

#Is a founder's own visibility part of GEO?

Yes, for many B2B companies. Assistants often name people as well as companies when buyers ask who to hire or trust. Founder profiles, posts and interviews are third-party style evidence that GEO retainers try to create, and a founder who already publishes reduces how much an agency has to manufacture.

None of the published plans above price founder content directly, but several sell "brand mentions," "expert articles" and "authority listings." In practice that is the same raw material a founder produces by writing on LinkedIn and appearing on podcasts. If your founder already posts, ask whether the retainer can build on that rather than starting from zero. My sister agency Wise Mango writes about this choice in LinkedIn ghostwriter vs agency.

#Methodology

• Window: every provider page, survey and data source was opened and read on 13 November 2026.
• Inclusion: a provider counted only if it published a GEO, AEO or AI search price on its own website, either on a pricing page or in its own article. WebFX, The Digital Elevator, VisibilityStack and Gigabit state their prices in their own articles rather than on a pricing page; they are included and labeled.
• Excluded: providers whose prices I saw only in third-party lists, and prices I could not open on the provider's own page on the day (for example Discovered Labs and First Page Sage's own retainer, and Profound's and Peec AI's plan tables). 1Digital Agency and Ecosire are discussed as bundles and add-ons and kept out of the standalone median.
• Monthly median: one entry price per provider, 10 providers, all in US dollars. The Marketing Agency (themarketingagency.ca) says most GEO clients invest "between $2,000 and $15,000 a month" but does not state the currency, so it is left out of the median and tables. No currency conversion was applied.
• Audit median: one entry audit per provider, 4 providers ($99, $750, $1,299, $4,497). Lean Labs' Launchpad is an on-site build, not an audit, so it is excluded.
• My arithmetic: the medians, the per-hour figures for eSEOspace, and the $2,000 to $12,000 overlap of surveys. Everything else is as published.
• Limits: published prices are starting points, not negotiated contracts. The sample favors agencies willing to publish prices, which tend to be smaller or productized. All six surveys come from vendors that sell GEO or related software. I do GEO work myself and am not in the data.

#Sources

• Gartner, "Gartner Survey Finds 69% of B2B Buyers Turn to Sales Reps to Validate AI-Generated Insights" (20 May 2026): https://www.gartner.com/en/newsroom/press-releases/2026-05-20-gartner-survey-finds-sixty-nine-percent-of-b-two-b-buyers-turn-to-sales-reps-to-validate-ai-generated-insights
• G2, 2026 Buyer Behavior Report (22 July 2026): https://company.g2.com/news/buyer-behavior-2026
• 6sense via Business Wire, 2025 Buyer Experience Report (12 November 2025): https://www.businesswire.com/news/home/20251112018032/en/
• Pew Research Center, "Google users are less likely to click on links when an AI summary appears in the results" (22 July 2025): https://www.pewresearch.org/short-reads/2025/07/22/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results/
• Paradigm Media Networks, GEO pricing (9 November 2026, updated 10 November 2026): https://paradigmmedianetworks.com/geo-pricing/
• First Page Sage, GEO and AEO pricing statistics (7 October 2026): https://firstpagesage.com/seo-blog/geo-aeo-pricing-statistics/
• WebFX, generative engine optimization cost (15 October 2026): https://www.webfx.com/blog/ai/generative-engine-optimization-cost/
• Nutshell, how much does GEO cost in 2026 (updated 28 September 2026): https://www.nutshell.com/blog/geo-costs
• VisibilityStack, GEO agency pricing for B2B SaaS (updated 7 August 2026): https://www.visibilitystack.ai/signals/article/geo-agency-pricing-b2b-saas
• The Digital Elevator, AEO and GEO pricing guide (updated 21 October 2026): https://thedigitalelevator.com/blog/aeo-and-geo-pricing-guide/
• Tenten pricing: https://geo.tenten.co/en/pricing
• 1Digital Agency, AI SEO pricing: https://www.1digitalagency.com/ai-seo-pricing/
• Colorado Web Impressions, AI visibility audit: https://coloradowebimpressions.com/ai-visibility-audit
• AEO Engine pricing: https://aeoengine.ai/pricing.md
• Ecosire, SEO pricing: https://ecosire.com/services/seo/pricing
• eSEOspace pricing: https://eseospace.com/pricing
• Lean Labs, how much do AEO services cost: https://www.leanlabs.com/faq/answer-engine-optimization/how-much-do-aeo-services-cost
• aeogeo.services packages: https://aeogeo.services/packages/
• aeogeoservices.agency, AEO and GEO audit: https://aeogeoservices.agency/aeo-geo-audit/
• Resultant AI, AEO and GEO audit: https://resultantai.com/aeo-geo-audit
• Gigabit, how much does GEO cost (updated 23 October 2026): https://gigabit.agency/insights/how-much-does-geo-cost/
• Otterly.AI pricing: https://webflow.otterly.ai/pricing
• Semrush, AI Visibility Toolkit: https://www.semrush.com/kb/1493-ai-visibility-toolkit